State Policy Network

Arlington, VA — Director of Marketing Communications 2022 – PRESENT

Design, plan, and implement marketing and content strategies to communicate with SPN’s various audiences.

Clemson University

Clemson, SC — Assistant Professor of Marketing 2015 – 2022

Conduct marketing research and teach (Principles of Marketing and Social Media Marketing) in a tenure-track role at an R1 institution.

Indiana University Kelley School of Business

Bloomington, IN— Communications Manager 2008 – 2010

Secure media coverage for faculty research in marketing, management, economics, accounting and operations.

Mercatus Center at George Mason University

Arlington, VA— Communications Associate 2007 – 2008

Secure media coverage of scholarly research on fiscal and regulatory policy issues. Edit research publications.

Consortium on Chicago School Research at the University of Chicago

Chicago, IL — Publications and Communications Manager 2004-2007

Secure media coverage of scholarly research on public education issues. Manage the publication process from start to finish.

Indiana University Kelley School of Business,

Bloomington, IN — PhD, Marketing 2010 – 2015

University of Chicago, Chicago, IL — MA,

Social service administration 2002 – 2004

University of North Carolina, Chapel Hill, NC — BA,

Political science 1998 – 2001

Marketing and media strategy

Research design 

Statistical analysis

Refining Online Consumer Search into an Opportunity
Applied Marketing Analytics

Consumer Memory Dynamics: Effects of Branding and Advertising on Formation, Stability, and Use of Consumer Memory
Handbook of Applied Memory Research

Does a Dollar Get You a Dollar’s Worth of Merchandise? The Impact of Power Distance Belief on Price-quality Judgments
Journal of Consumer Research

*Full text and work in progress available on request